We are know that the seminars/webinars/conferences are one of the best ways for lead generation and most of the companies are following this method in recent days. It’s very important to select a proper time in a proper date. The day, time, date for the best result differs based on the industry we are targeting.
I believe I have some good experience in conducting webinars and further follow-up. The best time as far as my concern is, Wednesday and Thursday. If you are targeting US people, morning time PST works better.
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January 7, 2008
For all the businesses, holiday season is playing very important role especially November-December. Though the celebrations are more in those two months, we’ll get good amount of sales/leads.. whatever out expectation it is… How to prepare for the holiday season? If we sit simply by expecting more results without any additional try, we don’t get anything we expected. Because everyone will be busy marketing their solutions/products. The better we do, better our results will be.
however, How to utilize this holiday season as a real holiday season for businesses? I’m listing out some of the ways from my research and based on my knowledge.
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December 7, 2007
Marketing is playing very important role when it comes to sale. You might have a very talented sales person. But it’s important to have an efficient lead generation team to get potential leads to get a high number of conversions.
Sales should sell — other staff should generate leads and other staffs perform demos.
Some people are good at selling, others lead generation and others doing demos. Its tough finding all these skills in one person.
Develop a marketing selling team / machine process.
Before listing out your effective marketing strategies, ask 2 questions by yourself.
1. How can I put my name in front of someone AT THE TIME they are thinking about what I offer?
2. Is the cost APPROPRIATE?
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November 28, 2007
