How to increase the frequency of your press release??

Most of us already know the Press Releases (PR) are one of the best ways for brand recognition, leads generation, traffic etc etc. But how will we increase the frequency of release which will help us to become more popular. The press release needs to be informative and cachy.

Check out the below list from my analysis to try out some new ways:

 New ways to release a PR:

·         Launch of new website

·         Customer support – Example. Support using Chat menu in the website

·         Partnerships

·         Congratulating the client company for its awards or any other achievements.

·         Government Projects

·         New Product/Application Development

·         Awards

·         PR about new technologies we are using in our projects (Without mentioning the project name)

·         PR – Targeting a Particular Industry. For example, Targeting a vertical (Example: online retail) with our expertise and problems we solved

·         Anniversary Press Release (With future plans and services)

·         PR about Company Revenue

·         PR about Major project Participation (Without mentioning the client’s name)

·         When conducting an Interview with a higher official

·         New features launch in the website

·         PR about a successful release of a new project

·         Recruitments

·         Webinars

·         Conferences

·         Office Move

·         Events

·         Acquisition

·         Branch Opening

·         PR about your company Services

·         Offers

o   However, It might be helpful if we do a PR for our usual email campaign offers also.

·         Memberships

I hope this list will help you serve better. The better part in a press release is its description. People will not go into each and every press release and check out the whole. They’ll see only the description and will go further only with the description. So, It’s how you are giving your press release description as more cachy and informative. I belive you are already targeting some of the methods listed here. But Hope I listed out some more new ways for you..

Cya soon!